Today Las Vegas introduced ‘Only Vegas Moments,’ a series of four digital short films and broadcast spots. The campaign’s cultural storylines reinforce the iconic brand’s identity as the paramount purveyor of adult freedom and encourages visitors to embrace unique only-in-Vegas moments of self-truth.
“The introduction of ‘Only Vegas Moments’ celebrates the long-standing promise of adult freedom in Las Vegas by embracing contemporary storylines that are relatable to a wide range of potential visitors,” said Cathy Tull, chief marketing officer for the Las Vegas Convention and Visitors Authority (LVCVA). “Through authentic and empowering experiences, the new stories highlight Las Vegas as a destination where being whomever you want is not just allowed, but encouraged.”
To view the multimedia release go to:
https://www.multivu.com/player...Originally collected by
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