the web as part of
campaign. Big time
power of the web
Budweiser made this video exclusively for the web as part of their viral marketing campaign. Big time marketing firms understand the power of the web and are quickly jumping on board. If you have any doubts, then simply perform a web search on:
For those of you confused by the word "commercial" and can't quite separate it from TV, then I'm surprised you've heard of the Internet and equally surprised you've been able to navigate here.
Why blur the vibrator and dildo? And why bleep the words? Sometimes less is more. Besides, it's something else that will cause folks to pause, question and yammer on about it. Don't think for a second that it wasn't "thought through".
And sure, it may be a rip-off from various movies seen at one time or another, but who cares? It's still funnier than hell thanks in large part to the dude standing in line with his classic one-liners.
Welcome to the new frontier of advertising - it's not going away anytime soon.