SYTYCF is the industry's first and only reality game show. This season, 6 contestants will compete over the course of 9 weeks in group challenges and sex scenes. The winner (voted on by internet viewers) will be crowned "America's Favorite Porn Star" and will win a host of things, including an international media blitz. This year's winner will also be named the Pjur Man Spokesman for 2011. This person will be featured in ad campaigns by Pjur and will be seen at live events promoting the Pjur Man product line, the company's exclusive male line.
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