These entry-level luxury SUVs are the possibly the most important models for their brands. The BMW X1 and Volvo XC40 give first time luxury car buyers a taste of what to expect for the upgrade that follows, and possibly the car after that too. So it's important for them to deliver on multiple counts, like delivering a truly luxurious experience and offering good value too. So we put the segment's best seller, the BMW X1, up against its newest rival, the Volvo XC40, to see which one makes for the best deal.
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